Fill short-term needs and build relationships with students and emerging talent.
Validate skills and recognize achievements to build stronger brand recognition.
Build a Future-Ready Workforce
MyMedia
MyMedia is an established company that cares about the environment and their local economy. They are looking to hire hyperlocal to reduce employee travel and support their community. Understanding that their priorities might reduce a potential candidate pool, they are willing to tap into the hidden talent market and offer on-the-job training while also providing existing personnel with management experience and recognition to advance their own careers. MyMedia has come to Skill Squirrel for help in reaching people that have the foundational skills and a desire to work for their company.
Ensure long-term growth by empowering your employees
Create Posts
With their free Skill Squirrel account, MyMedia creates experiential posts for four-month internship roles. In addition to taking on interns from a local university for specific roles, which they do every summer, they cast a wider net into their local community to reach candidates they can slot into other roles throughout the year.
Use Community Tags
Applying community tags, such as Women, Newcomer, and Older, to their experiential posts signals to people that identify as such (and who might not otherwise think of interning as a viable way to acquire and develop new skills), that those internship opportunities are open to them.
Link to Job Postings
By using Skill Squirrel to complement their in-house HR systems, MyMedia has been able to hire locally, faster, and, more importantly, to engage with non-degreed workers that likely would never had made it through their Applicant Tracking System. How they do this is by simply adding experiential post links from Skill Squirrel to their regular job postings, and they add links from their regular job posts to Skill Squirrel experiential posts. This cross pollination effect allows them to broaden the reach of their opportunities.
Issue Verifiable Credentials
Having a verified group on Skill Squirrel, which they did by upgrading their Basic group with the Unlimited plan, has allowed MyMedia to issue branded Verifiable Credentials to interns and supervisory staff. These credentials are easily shared online as social posts and profile enhancements, which has helped to build MyMedia’s employer brand through their traditional social channels. It has also helped to improved employee morale while also attracting strong candidates.
Acquire Talent Based on Capabilities
Cerberus
Cerberus is a new company founded by three recent graduates from computer science and engineering programs. Michael, Jane and Ron all have a passion for robotics in healthcare and have created Cerberus to turn that passion into a reality. At this early stage of their business, they need potential customers to test their prototypes and provide feedback on their designs. They use Skill Squirrel to promote their testing opportunities, which has also allowed them to grow a list of potential customers. Having this level of engagement with their market has helped them improve their product and their strategies.
Find candidates best suited to help grow your business
Describe Physical Demands
With their free Skill Squirrel account, Cerberus creates experiential posts for product testers. Since their consumer products are intended for people with specific disabilities, they apply the Disabled community tag to the posts. They also add an interactive Physical Demands form to describe the physical, cognitive, and environmental conditions associate with testing activities. This allows prospective testers to thoroughly understand what is expected of them so they can determine for themselves if it is a suitable opportunity.
Social Media Promotion
Testers are compensated with an honorarium, which is mentioned on posts along with venue images, dates, and location information. Having all this information on one concise webpage makes it easy for Cerberus to share posts on their socials and via email to their contacts. It also helps prospective testers to best evaluate and plan for a particular activity.
Contact Management
During busy testing phases, when Cerberus has several testing events scheduled at a range of locations, they use the Widget Management feature to embed all their posts seamlessly into their website. They gained access to this feature by creating a private group and upgrading it from Basic to the Business plan. Having a private group also allows them to better control group membership and posted content. They now use this feature as a content management system that saves them time, enhances their website, and offers another place where their stakeholders can conveniently go to view posts details.
Email Marketing
Growing their email marketing list has never been this simple. Whenever a prospective tester joins a Cerberus group on Skill Squirrel, they are automatically added as a contact. This makes it easy to export contact lists from Skill Squirrel and import them to an email service where they can send personalize communications for further developing customer relationships.
Customization Offer for Employers